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Built for brands that can’t afford to get it wrong

When you’re scaling at 40%+ year-on-year and international expansion sits at the heart of growth, execution becomes a risk surface. Every message is scrutinised. Every campaign is a brand promise. Every delay or inconsistency is visible to senior leadership and investors.

That’s where we come in.

We help scaling brands remove execution risk from global growth - so campaigns land on time, brands stay consistent, and marketing doesn’t become the bottleneck.

Why we're different

We're independent and founder-led, but system-driven.

Independence allows us to stay focused on delivery - not internal politics or network priorities.

Founder leadership ensures accountability. But our work doesn’t rely on personalities. It relies on proven systems, experienced teams, and clear ownership.

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“When brands like Meta or Monzo are expanding across markets, they don’t need more layers or generic solutions. They need clarity, accountability, and delivery that holds up under pressure. That’s what we’ve built Freedman to do.”
— Kevin Freedman, Founder

What this means for you

| Clear decision-making and accountability across markets
| Delivery models designed for speed without loss of control
| Systems built to scale, not one-off heroics
| Honest advice when something introduces risk
| Long-term partnership, not transactional delivery
Our Purpose

We believe global brands can be a force for good when they communicate with clarity, cultural intelligence, and respect.

Our purpose is to help brands connect authentically across markets - ensuring every campaign is meaningful, every execution is controlled, and every promise is protected.

When brands deliver consistently, they build trust. When they respect local context, they earn credibility. That’s the kind of growth we exist to support.

Our Values

Service Excellence

We do our best work when things get complex or unpredictable. That’s when execution matters most.

What this looks like:

 Problems flagged early, not hidden

 Senior support available when pressure is highest

 Focus on outcomes, not scope debates

 Treating your brand with the same care as our own

“Freedman International are a fantastic partner, and a joy to work with! The team consistently go above and beyond to deliver on all of our campaigns!”

Marketing Manager, Public Affairs
META

“Effort and delivery is top notch and your demeanour and willingness to be flexible with us is highly appreciated. Most importantly, we enjoy our work with you!”

Director Direct To Consumer (International) International Commercial Centre of Excellence
ZOETIS

One Team

Global delivery only works when people operate as one team - internally and with clients.

What this looks like:

 No silos between teams or disciplines

 Knowledge shared as standard, not by exception

 Clear ownership, mutual accountability

 Learning applied continuously

“Effort and delivery is top notch and your demeanour and willingness to be flexible with us is highly appreciated. Most importantly, we enjoy our work with you!”

Director Direct To Consumer (International) International Commercial Centre of Excellence
ZOETIS

Business Smart

We understand commercial pressure - not just creative ambition.

What this looks like:

 Challenging briefs that introduce unnecessary risk or cost

 Balancing speed, quality, and long-term brand value

 Understanding P&L, investor expectations, and growth targets

“Freedman introduced many timesaving processes and improved the efficiency on our behalf… Very easy to deal with and very soon they have become an extension of our team!”

Inflight Materials & Logistics Manager
SWISS

Our Team

Who you’ll work with

Team faces

You’ll work with experienced operators - campaign managers, localisation specialists, brand guardians, and market experts - who take responsibility for delivery and understand what’s at stake.

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Our track record

Numbers that reflect reliability, not hype.

35years

of global campaign mastery

1,500+ team

across the globe

99% on-time

delivery when we own execution

10+ years

average client relationship

85%

client retention

40% efficiency

improvements for mature teams

These aren’t vanity metrics. They’re indicators of trust, repeatability, and control - sustained over time.

Ready to work together?

If global delivery is becoming complex, fragile, or harder to control, we should talk.

A 30-minute working session to assess
where global delivery is at risk.

Scale with confidence.
Land with impact.™